Emotional_compass

What if the resourcefulness, immediacy and transparency that technology brought to home-financing process could also help people feel their way through the experience?

Important transitions need internal time and emotional space to reconcile the change.

The anticipatory side of the home-owning process is actually one of its most emotionally rich elements, it’s where excitement, imagination, and meaning-making can be cultivated rather than lost to stress.

Emotions and reason are one system integral to good decision-making.

Technology accelerates transactional elements of home buying experience, bringing efficiency, and linear rhythm, leaving behind human emotional processing that is inherently slower, and cyclical, needing pauses and self-reassurance.

As a result, we often become indecisive and anxious, experiencing emotional weather, undermining the whole experience, even when the process is objectively more efficient.

Emotions are active ingredient of innovation supporting people on path to own their home ownership dream.

Emotions are our ambient interface to our goals, dreams, and future selves.

What if we invite moments of unexpected harmonies between awareness of our emotions and the ways how technological systems simplify the operational complexity on the path to owning a home?

What if we look at emotional states as an active resource to innovate ways helping people find path to owning their home?

What if we invite moments of unexpected harmonies between awareness of our emotions and the ways how digital system simplifies the operational complexity on the path to owning a home?

What if we unlock experiential energy of anticipation as stabilizing and energizing force?